Introduction to Business Analytics

 Introduction to Business Analytics

Introduction to Business Analytics Develop essential data analytics skills to grow your business

What you’ll learn

  • Basics of analytics terminology
  • How data is used to make business decisions
  • Identify the ideal analytical methodology for your specific needs
  • Understand ways to collect, analyze, and visualize data
  • Descriptive Analytics and how they are embedded in most organizations
  • An understanding of how predictive models can improve your ability to make decisions in an uncertain world
  • Prescriptive Analytics and how it helps to formulate recommendations of what you should do
  • What is Data Management: Architecture, Quality, and Privacy
  • Master fundamental concepts and practices of the analytics life cycle and understand the best practices for each stage


  • No
  • This is a non-technical program, no coding background is required.

Who this course is for:

  • Entrepreneurs/Business owners
  • Marketers, Bloggers, Social media managers, and in general anyone working in Digital channels.
  • Professionals looking for an up-skill opportunity
  • Finance experts with a desire for making use of their company data.
  • Fresh Graduates that want to get a taste of the different disciplines of analytics.
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